UrbanStems, The Modern, DTC Floral Gifting Brand, Closes 20M In Series C Funding As It Approaches Mother s Day
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WASHINGTON, May 5, 2021 /PRNewswire/ UrbanStems, the modern floral and gifting company, announces the close of a $20M Series C funding round led by SWaN & Legend Venture Partners and DFE Capital Management, with investments from Motley Fool Ventures, Gordon Segal, Gaingels, PAN, and other strategic investors. UrbanStems set out to disrupt an outdated floral delivery system and has proceeded to grow the business strategically. To date, UrbanStems has raised $48M in funding.
The funding comes as the team prepares for Mother s Day and its biggest revenue week in company history. UrbanStems saw 130% growth in 2020 including; a new technology platform to drive improved customer experience, new product categories such as dried florals, expansion of their supply chain and the launch of new marketing channels like telev