This combination photo shows the logos of Mondelez International a snacks company and communications agency Brainchild. Online/Website
Mondelez a snacks company whose products include Cadbury Dairy Milk has become the first company in Pakistan to run a campaign using a mixture of Google s Display & Video 360 (DV 360) and Oracle Bluekai. The campaign was executed by communications agency Brainchild.
In a statement, Brainchild shared that the tools were used for Mondelez s Teachers Ko Salaam campaign which, while paying tribute to them for ensuring that life goes on during the Covid-19 pandemic, also encouraged students to leave heartfelt messages for their teachers at the Cadbury Generosity website and order a personalised Cadbury Dairy Milk gift box for them.