Assembly elections provide much-needed impetus to OOH but gains remain low for regional newspapers
The embattled mediums are getting a revenue boost from large-scale political advertising in Assam, West Bengal, Kerala and Tamil Nadu. The gains are big for the outdoor medium but they remain on the lower side for language newspapers Mumbai, April 06, 2021
With assembly elections being held in four key states of Assam, West Bengal, Kerala and Tamil Nadu and the union territory of Puducherry this month, outdoor and print mediums are seeing a surge in political advertising.
Both the mediums were heavily affected because of the Covid-19 pandemic. But political advertising now seems to be driving recovery of revenue for the embattled mediums.
Career Counselling session under BBBP organised at Kishtwar
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A unique brand integration by Zee Cinema and ACC Cement with Pankaj Tripathi
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Zee Tamil Launches Rockstar, A One-Of-A-Kind Music Reality Show In Tamil Nadu! Mar 17, 2021, 16:54 IST
Judged by DSP, Mano and Srinivas, the show is set to air on Zee Tamil from 28th March on Sundays from 7.30 pm – 9.30 pm
Chennai: Having consistently provided the best-in-class entertainment to its viewers across fiction and non-fiction Genres, Zee Tamil has in store yet another surprise with the launch of a new show! The channel is set to introduce an exciting and innovative format within the music reality show segment. Following the phenomenal success of shows like SaReGaMaPa and Petta Rap, the channel will be bringing forth a unique celebrity music reality show, Rockstar for its audiences, this year. The show will be aired on Zee Tamil and Zee Tamil HD, starting 28th March onwards from 7.30 to 9.30 PM, Every Sunday. Audiences can also enjoy the show at their leisure anytime on Zee5.
Zee Tamil launches
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