GiG signs partnership agreement with Novibet for GiG Comply
1st June 2021
| By GiG
Gaming Innovation Group (GiG), has signed an agreement with the UK-based gaming operator, Novibet for the provision of its automated affiliate marketing compliance screening tool, GiG Comply.
GiG’s self-serve compliance solution enables operators like Novibet to scan and check web pages for content including links and igaming code red words, links and regulatory requirements across multiple jurisdictions. The tool works by using its rules engine to analyse real snapshots from affiliates’ campaigns and provides operators with the promotional content that is being used in their brands’ promotions.
Novibet revamps marketing compliance capacity with GiG Comply
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GiG relaunches Livegoals com to provide optimal in-play experience
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Three key considerations for choosing the right platform provider in 2021
28th April 2021
| By Elena Carruthers
Operators know that selecting the right platform is essential for future success, but choosing the right one can feel like a gamble. However, the use of real-time data, along with an understanding of control and depth of partnership will help operators to make a wise choice.
Martin Collins is business development director at igaming technology and platform provider Gaming Innovation Group (GiG) and has over 20 years of experience in digital markets with expertise in driving strategic growth and innovation.
While gaming operators are associated with taking a punt, the consequences of choosing the wrong platform are a risk not worth taking.