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Coronavirus: Suffolk tourists targeted by special virus ads

The new targeted messages were used to reach Latitude festival goers - Credit: Sarah Lucy Brown Targeted online adverts for those within a mile of Suffolk’s tourism hotspots are being used to encourage people to be kind and responsible this summer while the Covid-19 pandemic continues. Suffolk County Council has confirmed that it has launched a new campaign since the easing of restrictions on July 19 called ‘add kindness’ encouraging people to still wear masks or socially distance in busy places, and have an awareness of those around them. The council is utilising geofencing – a location-based technique in digital advertising to target people in a specific place.

United kingdomFramlingham castleKate doddMatthew hicksSutton hooSuffolk county councilCounty councilLocal outbreak engagement boardLatitude festivalHenham parkOlly mursஒன்றுபட்டது கிஂக்டம்ஃப்ரேமிஂக்‌ஹ்யாம் கோட்டைகேட் டாட்மேத்யூ ஹிக்ஸ்சுட்டன் ஹூ

Coronavirus: Suffolk tourists targeted by special virus ads | East Anglian Daily Times

The new targeted messages were used to reach Latitude festival goers - Credit: Archant Targeted online adverts for those within a mile of Suffolk’s tourism hotspots are being used to encourage people to be kind and responsible this summer while the Covid-19 pandemic continues. Suffolk County Council has confirmed that it has launched a new campaign since the easing of restrictions on July 19 called ‘add kindness’ encouraging people to still wear masks or socially distance in busy places, and have an awareness of those around them. The council is utilising geofencing – a location-based technique in digital advertising to target people in a specific place.

United kingdomFramlingham castleKate doddMatthew hicksSutton hooSuffolk county councilCounty councilLocal outbreak engagement boardLatitude festivalHenham parkOlly mursஒன்றுபட்டது கிஂக்டம்ஃப்ரேமிஂக்‌ஹ்யாம் கோட்டைகேட் டாட்மேத்யூ ஹிக்ஸ்சுட்டன் ஹூ

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