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Google repousse le déploiement de sa technologie de tracking publicitaire FLoC à 2023, suite à la pression des acteurs de l industrie, régulateurs et défenseurs des droits numériques

Google repousse le déploiement de sa technologie de tracking publicitaire FLoC à 2023, suite à la pression des acteurs de l industrie, régulateurs et défenseurs des droits numériques
developpez.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from developpez.com Daily Mail and Mail on Sunday newspapers.

United kingdomChetna bindraPaul bannisterFederated learningMicrosoft edgeGoogle advertisingPrivacy sandboxஒன்றுபட்டது கிஂக்டம்செட்னா பின்றபால் பன்னிஸ்டர்கூட்டமைப்பு கற்றல்மைக்ரோசாஃப்ட் விளிம்புப்ரைவஸீ சாண்ட்பாக்ஸ்

Google FLoC delay means third-party cookies will stick around longer

Google FLoC delay means third-party cookies will stick around longer JC Torres - Jun 24, 2021, 8:14pm CDT Google’s Privacy Sandbox, particularly its Federated Learning of Cohorts or FLoC, had the grand ambition of making third-party cookies unnecessary for target advertising, thereby protecting people’s privacy even while making money from them. Like many of Google’s grand ambitions, FLoC was met with no small amount of criticism and pushback. The company still maintains its position on the benefits of FLoC and its innocence from alleged ulterior motives. To give time to address those concerns, it is taking a small step back and delaying FLoC’s implementation to 2023.

Privacy sandboxFederated learningப்ரைவஸீ சாண்ட்பாக்ஸ்கூட்டமைப்பு கற்றல்

Google delays phasing out of browser-tracking cookies

AFP Google has said the elimination of cookies is in response to privacy concerns. Google Chrome pins and stickers are displayed during the Google I/O developers conference at the Moscone Center on 15 May 2013 in San Francisco, California. Picture: Justin Sullivan/Getty Images/AFP Google said Thursday it was delaying plans to phase out the use of browser “cookies” for its ad targeting after drawing complaints over its replacement for the technology. The phasing out of third-party cookies bits of software that keep track of sites visited by users will be pushed back into mid-2023 instead of late 2022 for the Chrome browser, Google said in a blog post.

Helen josephVinay goelFederated learningஹெலன் ஜோசப்வினய் கோயல்கூட்டமைப்பு கற்றல்

Google: About that whole getting rid of third-party cookies thing – we re gonna need another year or so

Google: About that whole getting rid of third-party cookies thing – we re gonna need another year or so
theregister.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from theregister.com Daily Mail and Mail on Sunday newspapers.

United statesUnited kingdomVinay goelAshkan soltaniApple appMicrosoft edgePrivacy sandboxFederated learningChocolate factoryMarkets authorityCalifornia privacy rights actFederal trade commissionஒன்றுபட்டது மாநிலங்களில்ஒன்றுபட்டது கிஂக்டம்வினய் கோயல்அஷ்கன் சொல்தாணி

Analysis: Google s third-party cookies wipe out delay to 2023 sends industry lifeline, say adtech pros

Analysis: Google s third-party cookies wipe out delay to 2023 sends industry lifeline, say adtech pros
marketing-interactive.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from marketing-interactive.com Daily Mail and Mail on Sunday newspapers.

New zealandUnited kingdomUnited statesStuart mclennanGowthaman ragothamanVinay goelSaurabh chandrashekharAndrew burkeTony marlowAndy monfriedWashington postSouth china morning postEuropean unionAstro media solutionsPrivacy sandboxFederated learning