8th February 2021
AB InBev’s Budweiser Brewing Group UK&I subsidiary has appointed Mark Wingfield-Digby as its new Off-Trade Sales Director.
The firm said he will be responsible for “accelerating Off-Trade sales” across its portfolio of brands, including Budweiser, Bud Light, Corona, and Stella Artois.
Wingfield-Digby replaces Jerry Maguire who is returning to his role as AB InBev’s Director of Off-Trade Sales for Europe.
Wingfield-Digby has worked at AB InBev since 2005 and has held senior roles across the off-trade, on-trade, category management and trade marketing teams both in the UK and in Europe. He most recently worked as On-Trade Sales Director for Europe, and prior to that, worked as Director of Trade Marketing and Category Management for Europe.