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RAJKOT/ VADODARA: Terming milk a superfood, the Gujarat Co-operative Milk Marketing Federation (GCMMF) which markets products under the Amul brand on Tuesday took an aggressive stand against supporters of vegan drinks. Tuesday was World Milk Day.
Amul and PETA India are involved in a war of words. Earlier, GCMMF managing director R S Sodhi had lashed back at PETA India over the latter’s remark that Amul should switch to ‘vegan milk’ from dairy products.
“Will they give livelihood to 100 million dairy farmers (70% landless), who will pay for children school fees .. how many can afford expensive lab manufactured factory food made out of chemicals. And synthetic vitamins,” Sodhi tweeted.
Amul managing director RS Sodhi hit back at PETA and asked if the animal rights organization will provide livelihood to “100 million landless dairy farmers”.
In a letter to Amul Managing Director R S Sodhi, PETA said the dairy cooperative society should get benefitted from the booming vegan food and milk market
Read more about Will you give livelihood to 100 mn dairy farmers: Amul MD asks PETA on Business Standard. R S Sodhi fulminated against the animal rights organisation over its suggestion to Amul to switch to producing vegan milk
NEW DELHI: People for the Ethical Treatment of Animals (PETA) India has asked Amul to make a decision to switch to producing vegan milk.
In a letter to Amul Managing Director R S Sodhi, PETA said the dairy cooperative society should get benefitted from the booming vegan food and milk market.
“We would again like to encourage Amul to benefit from the booming vegan food and milk market, instead of wasting resources trying to fight the demand for plant-based products that is only growing. Other companies are responding to market changes, and Amul can too,” PETA India said.
Sodhi, while replying to a tweet by Ashwini Mahajan, national co-convener of Swadeshi Jagran Manch, said, “Don t you know dairy farmers are mostly landless. Your designs may kill their only source of livelihood. Mind it milk is in our faith, our traditions, our taste, our food habits an easy and always available source of nutrition.