A favorite among punk rockers, Dr. Martens is reborn as a buzzy hot stock Fortune 2 hrs ago © Al Schaben Los Angeles Times/Getty Images
Turns out you can make a pretty good guess about someone’s age, and the cultural circumstances of their youth, based on what they think of Dr. Martens.
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Dr. Martens boots and shoes have been adopted by group after group in the 74 years since they were first sold commercially in Germany. In their first decade, most sales were to housewives. Then came the factory workers, followed by post office employees, then hippies, rock and rollers, and, later, glam musicians. Also around then, there were the skinheads and punks, the New Wavers and goths, the grunge crowd and yuppies. Today, you’re likely to see those thick rubber soles on the feet of teen influencers and fashionistas. It’s little wonder new investors have been piling into the shares over the past three months.
Dr Martens: Stars wie David Beckham, Ryan Gosling & Co lieben diese coolen Klassiker
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January 31, 2021
LONDON (AP) Dr Martens boots have been valued by rebellious youth through the decades. From Wednesday, the maker of the famous air-cushioned boots with the distinctive yellow stitching will be valued at some USD5 billion when it sells shares publicly.
Born in the aftermath of World War II in the shattered remains of Germany and via a journey that saw it become an emblem of youth culture, the Dr Martens footwear company is set to list on the London Stock Exchange for the first time next week.
Shares in the company will go on public sale on Wednesday in a flotation that values the shoe brand at around GBP3.7 billion (USD5 billion). Around 35 per cent of the business will be available for investors to buy and sell.
LONDON (AP) Dr. Martens boots have been valued by rebellious youth through the decades. From Wednesday, the maker of the famous air-cushioned boots with the distinctive yellow stitching will be valued at some $5 billion when it sells shares publicly.
Born in the aftermath of World War II in the shattered remains of Germany and via a journey that saw it become an emblem of youth culture, the Dr. Martens footwear company is set to list on the London Stock Exchange for the first time next week.
Shares in the company will go on public sale on Wednesday in a flotation that values the shoe brand at around 3.7 billion pounds ($5 billion). Around 35% of the business will be available for investors to buy and sell.
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FILE - In this Wednesday, April 23, 2003 file photo, a pair of Dr. Martens 1460 workboots, as interpreted by designers Michael & Hushi, are part of an exhibition of Dr. Martens boots in New York. The Dr. Martens footwear company is set to list on the London Stock Exchange for the first time next week. Shares in the company which pioneered the air-cushioned sole, will go on public sale on Wednesday Feb. 3, 2021, in a flotation that values the shoe brand at around 3.7 billion pounds ($5 billion). (AP Photo/Joe Kohen, file) January 29, 2021 - 6:51 AM
LONDON - Dr. Martens boots have been valued by rebellious youth through the decades. From Wednesday, the maker of the famous air-cushioned boots with the distinctive yellow stitching will be valued at some $5 billion when it sells shares publicly.
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