Twin Cities Salvation Army says donations way down as Red Kettle drive struggles
The nonprofit s Red Kettle fundraiser struggled as more shoppers have decided to shop online.
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The Twin Cities Salvation Army says it s Christmas fundraising drive is $700,000 down compared to last year, with its Red Kettle campaign struggling as more shoppers stayed at home.
The Roseville-based organization issued a statement reminding people that donations it receives through the end of the month will be matched up to $1 million thanks to several anonymous donors.
Its customary Christmas Red Kettle campaign has taken a hit this year due to the pandemic. Red Kettle donations are commonly taken outside of grocery and other retail stores, but more people than ever are choosing to have their purchases delivered or picked up curbside.
The pandemic has impacted the world in innumerable ways and The Salvation Army Kankakee is feeling the hit in its iconic Christmas Red Kettle Campaign. While the campaign is celebrating 130 years, it is struggling to receive the donations it once overflowed with.
With only three days left of this yearâs campaign, the red kettles in Kankakee County are down just over 46 percent compared to last year. Since launching, the campaign has raised $21,650 of this yearâs goal of $85,000. That leaves the organization with a $63,350 gap to fill.
Corps officer and Salvation Army Kankakeeâs executive director Lt. T. Scott Parnell said that while he is concerned that donations are down this year, he still remains hopeful. He attributes his hope to the communityâs ability to help others when in need.