OTTs also look into short form and snackable content.
25 Jan, 2021 - 08:48 AM IST | By Shikha Singh
MUMBAI: The rise of streaming platforms like Netflix, Disney+ Hotstar, Amazon Prime Video, Voot, Zee5, MXPlayer and ALT Balaji has allowed Indians to watch diverse content from around the globe along with experiencing new genres. Unlike the big screen, where the market, actor’s face value, big-budget investment, and producers decide the genre of films that eventually get made, OTT platforms on the other hand give room for a lot more experimentation because of their format and comparatively lower investments. Hence, a whole new breed of filmmakers for OTT has popped up. After the initial euphoria of palling with well-known film producers, OTT platforms are engaging with new kinds of content creators.
Part 2 of our wrap of professionals who did stand-out work 2020.
07 Jan, 2021 - 09:31 AM IST | By indiantelevision.com Team
NEW DELHI: In the book of life, people couldn’t wait to turn the page on 2020, but at long last, we have arrived in 2021. There is a lot of energy and zeal in the media and entertainment industry to make a fresh start and rebuild everything back to its pre-Covid2019 glory. No doubt, 2020 was tough, but it has taught us several lessons – like not taking things for granted and being ready to adapt to changes.
Despite all the odds and challenges, content creators, production houses, service providers and broadcasters kept the ball rolling for consumers as the entertainment did not stop. It was available to the audiences in one format or the other. These professionals worked to create relentlessly fresh and differentiated content, organised live sporting events, and kept viewers engaged.
Multi-screen viewing is on the rise and content creators must deal with it.
18 Dec, 2020 - 09:09 AM IST | By indiantelevision.com Team
MUMBAI: For decades, television has been the platform that’s commanded the attention of the maximum number of people in India. However, thanks to cheap mobile data costs and smartphones, there has been a surge in digital video consumption, and audiences are fast changing the way they view content.
With viewers starting to divide their content consumption across TV and digital, it now makes sense for broadcasters to also spread their budgets across both mediums to reach more audiences.
OTT leaders excited about D2C opportunity as consumers go digital ANI | Updated: Dec 17, 2020 17:54 IST
New Delhi [India], December 17 (ANI/PRNewswire): The first edition of OTT & Telco Platform Forum successfully concluded virtually. Participated by Industry Leaders - Limelight Networks, Xilinx Inc, Tata Tele Business Services - the forum witnessed the presence of CEOs, CIO s, COO s, CTO s Heads of Innovation and Technology, IT Directors, Developers, OEMs and startups across key industries such as Broadband Service Providers, OTT Platform, Telecom Operators, Technology Provider and Entertainment production houses along with investors and VCs sharing their unparalleled industry knowledge and real-time experiences in realizing OTT trends & Telco s high speed Internet Role in making faster content delivery and video streaming.
OTT leaders excited about D2C opportunity bignewsnetwork.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bignewsnetwork.com Daily Mail and Mail on Sunday newspapers.