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Stan Jewell | CEO & President | Renfro Brands

Notable trend towards cozy & comfortable Founded in 1921, US-based Renfro Brands is a leading designer, manufacturer, and marketer of socks and legwear products. Since its inception, the company claims to have pioneered some of the earliest innovations in sock manufacturing, from standardising sock sizes to eliminating toe seams. In a chat with Fibre2Fashion, Stan Jewell, CEO & president of Renfro Brands, discusses the changes in the sock industry, what makes Renfro a unique sock company in the US, and the launch of its new marketplace - Loops & Wales. How has COVID-19 played out in the sock industry? The pandemic has impacted every facet of the sock industry by disrupting supply chains, temporarily closing many traditional retailers, and severely impacting the health and financial welfare of our consumer base. On the other hand, socks are a basic necessity worn every day by consumers so

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