| 29 April 2021
Online video technology provider Switch Media has revealed that it delivered Freeview Australia’s new integrated Hybrid Broadcast Broadband TV (HbbTV) service, which launched on 12 April 2021.
Freeview Australia’s HbbTV service is supported by Switch Media’s MediaHQ online video platform, which provides support for the new HbbTV 2.0 standard. The new gateway is said to provide viewers with a “sophisticated and seamless” integration between broadcast and VOD services.
One of the key user experience features is the service’s always-on “miniguide” and EPG, which replace traditional Smart TV built-in EPG guides with Freeview’s enhanced version. Viewers are said to be not only able to navigate the broadcast schedule more easily but also browse and search for thousands of VOD titles including entire TV series, made available by Freeview’s member FTA broadcasters.
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BY
Marija Mrvosevic ON 12 April 2021 2 min read
Freeview Australia announced the launch of its new HbbTV (Hybrid Broadcast Broadband TV) service. This service is completely free and it will enable users to connect broadcast and on-demand services without a hitch.
The search of free-to-air (FTA) entertainment is streamlined with this new product. It also makes it possible to access a library of more than 50,000 individual programs and episodes on more than 35 channels including ABC iview, SBS On Demand, 7plus, 9Now and 10play. This HbbTV service will be available as of April 14th.
Helen Clifton, Freeview chair and ABC’s digital and information officer, says, “Not only will it provide audiences with a streamlined way to search and discover content, but it also opens up access to the complete free-to-air on-demand catalogue – over 5,000 hours of content.”
April 12th, 2021 By David Knox 3 commentsFiled under: News,
Freeview Australia is rebranding its two products under a single Freeview brand.
Freeview Plus an HbbTV (Hybrid Broadcast Broadband TV) EPG and catch-up and Freeview FV, an Apple / Android live streaming app, will now come together under the refreshed Freeview brand.
Freeview’s refreshed HbbTV service will be rolled out from April 14, 2021, with access to content across ABC iview, SBS On Demand, 7plus, 9Now and 10 play, without the need for separate broadcaster apps. It is estimated to be completed by the week of May 12.
Helen Clifton, Freeview Chair and ABC’s Chief Digital & Information Officer, said: “I am very excited about the new HbbTV powered Freeview service for connected TVs, which is an important advance in free-to-air television in Australia. Not only will it provide audiences with a streamlined way to search and discover content, but it also opens up access to the complete free-to-air on-demand catalogu
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