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From Hampton Beach to the White Mountains, employers are raising wages as part of their recruiting tactics to compete for employees in a state with a significant labor shortage. New Hampshire’s official minimum wage may be $7.25 an hour, but more and more employers are raising the stakes to stay competitive in the current labor market. Recently, to attract job seekers, a Seabrook Wendy’s franchise offered $15 an hour to start, plus benefits like meals, sick and vacation leave. Other similar local establishments are following suit. According to Trent Colford, Wendy’s franchise manager for the region that includes Seabrook’s restaurant, the company has raised entry-level wages and benefits for a number of years. One reason, he said, is the competition the region faces for qualified employees given New Hampshire’s proximity to Massachusetts.

Hampton beachNew hampshireUnited statesNorth mill pondWhite mountainsTrent colfordAngeljean chiaramidaDavid juvetSeabrook wendyIndustry associationUs state departmentHampshire department of employment securityPolice departmentWork pathway programHelp wantedSeabrook town manager bill