May 27, 2021 | E-Commerce, Retail |
MTR Corporation and Kerry Logistics Network Limited have launched an online-to-offline (‘O2O’) new retail solution through their respective sub-brands, MTR Shops and Kerry eCommerce, to bring new retail experiences to consumers in Hong Kong.
Eight “Kerry Express @ MTR Shops” outlets have commenced service at MTR stations across Hong Kong, namely Hong Kong, Kowloon, Fanling, Fo Tan, Tseung Kwan O, Siu Hong, Diamond Hill and Kwun Tong stations. A total of 13 O2O outlets are set to open within this year as interactive stores and self-service pick-up units, in which the interactive stores will be additionally equipped with interactive screens that allow instant purchase and pick up for a selection of products.
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