by Alistair Hardaker
Leeds agency, Brilliant, has been picked by Danish Crown and Hormel Foods to launch and manage the UK Instagram and Facebook pages for US peanut butter brand, Skippy.
The appointment comes as the brand plans further growth in the UK market, utilising multiple media channels to support.
The work will see the agency utilise its team of social media experts, graphic designers and copywriters to create content designed to drive brand awareness to consumers.
Speaking on the win, Laurra Davis, Founder and Creative Director at Brilliant, said:
“The brand is at such an exciting time in its growth and being a part of that by managing its social presence is great for team Brilliant.”
Digital music company TuneCore launch #IndependentAF campaign in the UK | News diymag.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from diymag.com Daily Mail and Mail on Sunday newspapers.
What will we be eating this year?
Brand consultants,
market analysts and chefs
explain how a product
gets to be cool
By Tony Naylor / The Guardian
Every January, the British food media attempts to predict which ingredients and dishes will define the next 12 months. A new year means new food and magazine tip-lists of cool ingredients. It is traditional. This inexact science, a blend of research, intuition, wishful thinking and cribbed retailer data might, depending on your point of view, seem either harmless or ridiculous. But it has been lucrative for those selling craft gin, pulled pork, acai berries, gochujang, pastry stouts or any of 101 items that in the past decade have found themselves hailed as The Next Big Thing.
Food fanatics used to obsess over kimchi – and this year it might be teff or guanciale. Brand consultants, market analysts and chefs explain how a product gets to be cool
Why Burger King is promoting Grimsby s Beast Burger on its social media channels
The international burger chain is promoting local restaurants and takeaways on its Instagram account
16:52, 31 DEC 2020
Updated
Grimsby s Beast Burger has featured in Burger King s new social media campaign (Image: GrimsbyLive)
Sign up to the Grimsby Live newsletter for daily updates and breaking newsInvalid EmailSomething went wrong, please try again later.
Sign up here!
When you subscribe we will use the information you provide to send you these newsletters. Sometimes they’ll include recommendations for other related newsletters or services we offer. OurPrivacy Noticeexplains more about how we use your data, and your rights. You can unsubscribe at any time.