The fast food giant announced Tuesday it would use its UK Instagram account to promote independent restaurants for free. There are many great dishes from thousands of restaurants that deserve to be as famous as the Whopper, Burger King wrote in a post on Instagram. As we head into tier three across more parts of the country, it s clear independent restaurants need all our support. Until they can reopen, they can advertise on our Instagram for free.
A post shared by Burger King UK (@burgerkinguk)
Restaurants that want to take part need to upload their posts to Instagram with the hashtag #WhopperAndFriends, and Burger King will repost them on its own Instagram account to its 30,000 followers.