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Local Journalism Initiative Reporter
A promotional photo and video shoot was produced at McGeachie Trails in Limerick Township on Feb. 27 to highlight the trails’ suitability for various winter sports for residents and tourists alike, and to promote economic development. The photo and video materials, focusing on cross country skiing and snowshoeing, were produced by Hastings Destination Trails Inc. with a grant from the Ontario’s Highlands Tourism Organization, in cooperation with Hastings County. It is set to be used to promote McGeachie Trails after the pandemic has subsided, likely for the 2021/2022 winter season.
According to HDTI’s Cathy Trimble, the organization had received a $2,500 digital marketing grant from the OHTO recently, and decided to do a photo and video shoot to market McGeachie Trails as a winter tourist destination for the 2021/2022 winter season.