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#YouthMatters: Ashleigh Burton, head of social media at Weber Shandwick Africa

Can you tell us about Weber Shandwick Africa and what your role entails? Weber Shandwick is one of the world s leading global public relations firms with offices in major media, business, and government capitals around the world. My role as head of social media is to provide strategic counsel and best practice for social media across our clients in Africa, adapting our digital ecosystem for different countries, cultures, and languages enabling our clients to engage across earned, owned and paid channels. How did you get into the PR industry? Good networking! I started as a copywriter over a decade ago and have always worked in a more ATL/Digital Agency space, so PR was quite new to me. However, my connection to FCB Africa, part of the Nahana Group, resulted in Weber Shandwick reaching out to me when they were ready to build a digital department.

DJ Zinhle gets candid on partnering with the Breaking Bread Good Friday project

DJ Zinhle gets candid on partnering with the Breaking Bread Good Friday project Updated El Broide Share this: The popular DJ will assist the project aimed at feeding over 1,000 people in KwaMashu this Good Friday. As the country prepares to celebrate Good Friday, the NS Impact Foundation, alongside ambassadors Masego “Maps” Maponyane and DJ Zinhle, will prepare meals to feed over 1,000 people in the KwaMashu community, north of Durban as part of their Breaking Bread Good Friday project. The foundation will also give away over 200 bags to the less fortunate on Saturday in KwaMashu and Durban Central. The bags include materials such as raincoats, reflectors, personal care goods, sanitary

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