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Molson Settles Trademark Fight Over Vizzy Hard Seltzer

ADVERTISEMENT Molson Settles Trademark Fight Over Vizzy Hard Seltzer Law360 (June 3, 2021, 11:34 AM EDT) Beer giant Molson Coors Beverage Co. has reached a settlement to end a trademark lawsuit that claimed its Vizzy line of hard seltzers infringed a Texas brewer s Brizzy brand  a deal that will actually see the plaintiff, not the defendant, stop selling its product. Six months after a federal appeals court refused to block Molson from selling Vizzy, a Texas federal judge signed off Wednesday on an agreement to end the case, which was filed in early 2020 by a company called Future Proof Brands LLC. Specific terms of the agreement were not publicly available, but a spokesman for Molson said.

Hard Seltzer Market to Witness Huge Growth by 2026 | Barefoot Cellars, Blue Marble, Kona Brewing

Hard Seltzer Market to Witness Huge Growth by 2026 | Barefoot Cellars, Blue Marble, Kona Brewing
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Molson Coors illegally touting health attributes of its Vizzy Hard Seltzer, consumer groups say

Dive Brief: The Food and Drug Administration should bring enforcement action against Molson Coors for illegally misleading consumers with its Vizzy Hard Seltzer labeling and advertising campaign, the Center for Science in the Public Interest and Consumer Federation of America said in a statement.  In a letter to the FDA, the consumer groups said the promotion of the alcoholic beverage s vitamin C and antioxidant content creates the impression that the drinks are healthier than other hard seltzers on the market. CSPI and CFA said Molson Coors violates FDA rules prohibiting misleading claims and goes against a 2015 agency document saying it was not appropriate for beverage companies to fortify alcoholic drinks with vitamins and minerals. 

Global Hard Seltzer Market Expected to Reach USD 14,482 0 Million by 2027

Global Hard Seltzer Market Expected to Reach USD 14,482 0 Million by 2027
texasguardian.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from texasguardian.com Daily Mail and Mail on Sunday newspapers.

Looking Back at the Highest Impact Trademark Cases of 2020

Looking Back at the Highest Impact Trademark Cases of 2020
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