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IGEA and Creative Victoria appoint Double Jump to manage PR activity
July 9, 2021 10:24
Double Jump has been appointed to manage PR for the Interactive Game & Entertainment Association (IGEA) and Creative Victoria’s Melbourne International Games Week.
The announcement:
The Interactive Games & Entertainment Association (IGEA) has appointed leading Australian games and technology marketing agency Double Jump Communications to manage its ongoing international and local PR plus an upcoming research project, Digital Australia and New Zealand 22. The IGEA is the peak industry association representing and advocating for the video games industry in Australia and New Zealand.
Double Jump has also been appointed by Creative Victoria to manage its international PR for Melbourne International Games Week (MIGW) 2021 from 2 to 10 October. MIGW is APAC’s largest digital games celebration and features online conferences, events and activities for the games industry, enthusiasts, general pu
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The Australian video games industry has remained strong in the face of the COVID-19 pandemic, a new survey from the Interactive Games and Entertainment Association (IGEA) has found.