Data Vantage: Mobile gaming takes off in SE Asia + latest deal updates
Singapore-headquartered
Goama (also known as Go Games), which lets developers integrate games into their apps, raised $450,000 in new funding from
Group B and
Prasetia Dwidharma last week as gamification catches steam in Southeast Asia.
The startup works with marketplaces and super apps to integrate social games quickly into their apps. Some of its clients have used it for promotional campaigns, while others rely entirely on the platform’s introduction of new games every week.
So far, Goama has worked with regional e-wallets such as Touch ‘n Go in Malaysia and GCash in the Philippines. The startup had earlier participated in SOSV’s accelerator programme.
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HONG KONG, Feb. 17, 2021 /PRNewswire/ As the world looks forward and prepares for its recovery after the pandemic that swept the globe since last year, the gaming industry remains optimistic about its future. According to the latest Global Games Market Report by Newzoo, the gaming market is anticipated to continue its growth, and is forecast to generate US$217.9 billion in 2023
[1]. The same study also found that the pandemic also contributed to its growth as gamers stayed home to enjoy more of their favorite hobby.
How do we make sure that gamers need for entertainment remains fulfilled as the gaming industry gains more traction? Take