Mark your calendars, Michigan.
Bell s Brewery has tapped Monday as Oberon Day, the annual release of its beloved seasonal wheat ale that has long been considered an unofficial holiday signifying that Michigan summer is right around the corner. But you may be able to find it even sooner than that.
(And after the year we ve all had, we can all really use it, right?)
Bell s, based in Comstock, had to cancel Oberon Day last year as the COVID-19 pandemic was taking hold, instead allowing distributors and retailers to begin selling Oberon Ale (5.8% alcohol by volume) as soon as they received it.
Atwater Brewery is bringing back its most popular seasonal beer.
One year after canceling its spring Whango release due to the COVID-19 pandemic, the Detroit-based brewery announced the mango wheat ale is returning next week, with a special tapping slated for St. Patrick s Day and new-look cans going into distribution.
Mark Rieth, founder and president of Atwater Brewery, said Atwater was gearing up for Whango s release a year ago at this time but, with the pandemic beginning and businesses shutting down to quarantine, Atwater went in a different direction. Atwater was proud to be able to quickly pivot to hand sanitizer production, much of which we donated to first responders, health care workers and others on the COVID front lines, Rieth said in a news release. Now, however, we re pleased to be able to bring Whango back for its seasonal production run in 2021.
Short s Brewing Co to Release Double Soft Parade Fruit Ale brewbound.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from brewbound.com Daily Mail and Mail on Sunday newspapers.
Short s Brewing releasing Double Soft Parade for a limited time this month
Short s Brewing Company
and last updated 2021-03-01 09:07:59-05
(WXYZ) â Short s Brewing Co. is doubling the flavor in its flagship fruit ale, Soft Parade, with the release of Double Soft Parade.
The beer has double the raspberries, blackberries, blueberries and strawberries with a higher ABV.
It s being called a super limited release which will only be available at the Short s Belaire Pub and Elk Rapids Taproom starting Friday, March 19 and in six-packs distributed to independent retailers throughout the state.
The brewery decided to use independent retailers only in Michigan as a way to thank them for their support after struggling through 2020.