Ultimately, “
more than 100% of today’s market could be served by synthetic biology,” added fellow panelist Casey Lippmeier, VP innovation at synthetic biology specialist
Conagen, which provides the science underpinning products it sells directly or via affiliates such as Blue California, Sweegen, and BASF.
To those wondering if Lippmeier’s math is a little off, he clarified:
“Let me explain what I mean by that… The thing about synthetic biology, is that in addition to making all the wonderful molecules that exist in nature, you can make brand new ones too… and of course you do all the safety testing, but at the end of the day they could provide some very interesting flavor - and especially fragrance - solutions that currently don’t exist today, so that’s where the ‘more than 100%’ comes from.”
Kroger Q4 2020 sees sticky customer engagement in digital business, first Ocado automated warehouse goes live Kroger closed Q4 2020 with total sales (excluding fuel) up 10.7% to $30.7bn compared to Q4 2019, and a 118% boost to digital sales for the quarter.
Within its digital business, delivery sales grew 249% during the quarter as more and more new customers engage with the companies
“seamless ecosystem,” said Kroger CEO Rodney McMullen on the company’s Q4 2020 earnings call.
“We see a 98% retention rate within our ecosystem highlighting how sticky our customer engagement is,” McMullen said.
McMullen noted how the company continues to improve its digital profitability and is advancing its personalized shopping experience leveraging data analytics to forge deeper relationships with its customer based.
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