Biz Dev Pros Share Strategies Learned in 2021
Related Stories
May 14, 2021
May 14, 2021
May 13, 2021
At
Mergers & Acquisitions’ The Best in M&A Speak virtual event, where we announced the winners of the
2021 Top 10 Middle-Market Deals of the Year, business development professionals discussed their experiences as the country opens back up after a year of quarantine. The panelists included:
Joe Burkhart, managing director and head of business development at
Saratoga Investment Corp.;
CI Capital Partners; and
Jefferies; and the discussion was moderated by
Amy Weisman, managing director of business development at
Sterling Investment Partners. Weisman is one of our
“We spent a lot of time optimizing our website for SEO, doing a bunch of content marketing, and it really has paid off,” says Burkhart, referring to Search Engine Optimization. “Our page rank will now show up much better than before. We put a lot of effort into our whole online presence during C