Using Apple AR hardware, future Apple Store Personal Shoppers could demonstrate devices to users, and show the products interactively within the customer s home.
Apple already uses AR to preview new devices, such as letting a prospective Mac Pro user see just how big that machine will be on their desk. Even Apple doesn t do it for every device, though, and new research about personal shopping suggests that it intends to.
A pair of newly revealed patent applications Guided Retail Experience, and Guided Consumer Experience show Apple merging AR with its current online chat system. Instead of a text box, these two highly similar patent applications propose showing users see live video of an Apple Store Personal Shopper.
The familiar Apple Store app (rear) could become an AR experience
Apple already uses AR to preview new devices, such as letting a prospective Mac Pro user see just how big that machine will be on their desk. Even Apple doesn t do it for every device, though, and new research about personal shopping suggests that it intends to.
A pair of newly revealed patent applications Guided Retail Experience, and Guided Consumer Experience show Apple merging AR with its current online chat system. Instead of a text box, these two highly similar patent applications propose showing users see live video of an Apple Store Personal Shopper.