Farm vet team at Forth Valley, one of IVC Evidensia s practices UNTIL NOW, the company behind over 50 of the UK s farm veterinary practices has kept itself under the radar – but this week it announced its intention to become a name farmers can recognise and trust. The launch of IVC Evidensia Farm Vets as a brand name covering those diverse practices signals an intention to start speaking with a single voice on issues affecting the sector. Many of the farm practices that make up the current network can trace their history back over one hundred years, noted Owain Jenkins, clinical director at Delaware Vets and now chair of the IVC Evidensia UK Farm Clinical Board: “We’re very proud of practices heritage, however we needed a brand identity to give us a collective voice to positively influence change, on a scale that represents our size and enables us to communicate with the veterinary profession, farm industry and stakeholders in government more effectively.