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The greatest competitive advantage lies in varietal aspects The tomato segment offers a wide range of varieties and specialties that provide not only diversification, but also added value to this vegetable, one of the most consumed and produced in the world and the one that generates the greatest value worldwide, according to FAO data. “What retailers are looking for is differentiation. For example, there is not as much interest in having loose round tomatoes in bulk; what you are looking for is products that offer added value. This added value is not always achieved with the product s presentation; the greatest competitive advantage lies in varietal aspects,” says Ismael Segura, CEO of the Almeria-based company Ecoinver. That is why we are committed to strengthening the Pink ribbed tomato line.

United statesCamino villalobosIsmael seguraLas norias de dazaWestern europeEastern europeanNorth americanNorias de dazaMan goJob offersஒன்றுபட்டது மாநிலங்களில்காமினோ வில்லலோபோஸ்இஸ்மாயில் சேகுராமேற்கு யூரோப்கிழக்கு ஐரோப்பியவடக்கு அமெரிக்கன்