Renowned advertising executive sells Victorian home in Boulder for $4M
Courtesy of Compass-Boulder)
One of the most well-known ad executives in the country has sold his Boulder home after stepping away from the firm he co-founded for a second time.
Alex Bogusky
Alex Bogusky, who co-founded Crispin Porter + Bogusky in 1988, and his wife Ana sold their home at 421 Highland Ave. in Mapleton Hill for nearly $4 million last month, according to public records.
The 4,505-square-foot Victorian home was built in 1904 and underwent a recent renovation, which included an expansion of the back, as well as custom cabinetry, updated appliances in the kitchen and an expansive patio out back with a grill, outdoor speakers and a fire pit.
Sollenberg is the latest in a string of top execs to leave. Danielle Whalen Aldrich, exec VP and president, last spring departed quietly from the shop, which is principally being run now by Ryan Skubic, managing director.
When Sollenberg first arrived at the agency, among the first tasks Chairman Chuck Porter had for him was to rethink CPB’s overall creative structure, starting with the Boulder office. “We have allowed ourselves to become a little more hierarchical than I d like to be,” Porter said at the time. “I m not positive that the people doing the work are close enough to the clients, so I want him to think about getting the actual makers of the work closer to the people we re doing the work for.”
Brandzooka Appoints Mark IV Capital s Michael Beaudoin To Board Of Directors
Mark IV Was the Lead Investor in the Startup s Recent Series A Round
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BOULDER, Colo., Jan. 11, 2021 /PRNewswire/ Brandzooka, the leading self-service programmatic platform democratizing the digital advertising landscape for brands and agencies, has appointed Michael S. Beaudoin II to its board of directors. Beaudoin is the Director of Private Equities at Mark IV Capital, which recently led Brandzooka s $5.6 million Series A round of fundraising.
Michael Beaudoin
Beaudoin and his colleagues recognized that Brandzooka s model of giving small and midsize agencies and in-house marketing teams access to powerful digital advertising technology was a huge opportunity. Brandzooka makes it possible for companies of any size to place targeted ads on primetime TV and premium digital properties worldwide for as little as $5.
Crispin Porter + Bogusky; Cyrus McCrimmon / The Denver Post via Getty Images; Samantha Lee/Business Insider This story is available exclusively to Insider subscribers. Become an Insider and start reading now.
Crispin Porter Bogusky was the hottest agency of the 2000s, but is now a shadow of its former self.
Its founder and titan of modern advertising, Alex Bogusky, left and returned in 2018 but failed to revive it.
It suffered leadership changes and failed to keep up with advertising s shift to a data-based approach.
Editor s note: This article originally published in December and has since been updated.
In August 2018, Crispin Porter Bogusky employees gathered in the ad agency s Boulder office for a town hall meeting.