The Monroe County Tourist Development Council has launched an extensive public awareness campaign to educate locals and visitors on the two-day lobster mini-season, set for Wednesday and Thursday, July 28-29.
The TDC created a dedicated website, http://www.keyslobsterseason.com, that includes interactive videos with need-to-know dive and boating safety tips, up-to-date rules, regulations for lobster hunting within the Keys, such as daily limits and correct harvesting techniques.
The website also stresses avoiding prohibited no-take zones protected within Florida Keys National Marine Sanctuary boundaries.
The TDC also created a brochure given to hotels and guesthouse owners to email to their guests before they arrive in the Keys. Each local chamber of commerce was given 1,000 brochures to hand out to visitors, said Andy Newman, a spokesman for the TDC.
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