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McDonald s Corporation (NYSE:MCD), Restaurant Brands Int l (NYSE:QSR) - Could McDonald s New Rewards Program Send Shares To New Highs?

McDonald s Corporation (NYSE:MCD), Restaurant Brands Int l (NYSE:QSR) - Could McDonald s New Rewards Program Send Shares To New Highs?
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Here s Why Investors Should Retain Restaurant Brands (QSR) Stock

Here s Why Investors Should Retain Restaurant Brands (QSR) Stock
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Loyal and App-y: How QSRs are leaning into rewards programs to boost mobile orders and sales

May 13, 2021 Brands were forced to find ways to reach customers in their homes after the past year reshaped how we work and live. And fast-food restaurants, including McDonald’s and Burger King, found answers by investing in their loyalty programs. These chains have two goals in mind with these programs to give customers a reason to come back (and boost sales) as well as to collect first-party data. Most of these loyalty programs are in mobile apps, where customers must provide email addresses and zip codes to receive their perks. McDonald’s and Burger King, with MyMcDonald’s Rewards and Royal Perks, respectively, rolled out their loyalty programs in February. Customers earn points for every dollar they spend at the fast-food chains, which can be redeemed for qualifying menu items, or upgrades in drink sizes or sides.

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Restaurant Brands International Inc (QSR) Q1 2021 Earnings Call Transcript

Restaurant Brands International Inc (QSR) Q1 2021 Earnings Call Transcript Motley Fool Transcribers © The Motley Fool Logo of jester cap with thought bubble. Restaurant Brands International Inc (NYSE: QSR) Popular Searches Operator Good morning and welcome to the Restaurant Brands International First Quarter 2021 Earnings Conference Call. [Operator Instructions] I would now like to turn the conference over to Stephen Lichtner, RBI s Head of Investor Relations. Please go ahead.SPONSORED: 10 stocks we like better than Restaurant Brands International When investing geniuses David and Tom Gardner have a stock tip, it can pay to listen. After all, the newsletter they have run for over a decade,

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Why Is Restaurant Brands International So Far Behind the Competition?

Author Bio Rich has been a Fool since 1998 and writing for the site since 2004. After 20 years of patrolling the mean streets of suburbia, he hung up his badge and gun to take up a pen full time. Having made the streets safe for Truth, Justice, and Krispy Kreme donuts, he now patrols the markets looking for companies he can lock up as long-term holdings in a portfolio. His coverage reflects his passion for motorcycles, booze, and guns (though typically not all exercised at the same time), but his writing also covers the broader sectors of consumer goods, technology, and industrials. So follow along as he tries to break down complex topics to make them more understandable and useful to the average investor.

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