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‘An ISE roadshow is an interesting idea’: Pro AV industry reacts to latest ISE announcement
9th March 2021
Integrated Systems Events has reconfirmed its commitment to staging ISE 2021 as a live show in Barcelona this June, following a review of the COVID-19 situation. The pro AV expo will run June 1-2, at the Fira de Barcelona, Gran Vía.
ISE MD Mike Blackman cites the rapid implementation of vaccines, and the current reduction in daily new cases, as a positive trend that will enable ISE to take place as an in-person event. However he concedes that current attitudes to travel may mean a lower volume of attendance than in previous years.