From:ChinaDaily | 2021-05-11 10:12
Domestic brands growing in favor among consumers
China s textile and apparel companies are set to embrace new growth opportunities as domestic consumers increasingly favor homegrown brands, said industry experts.
They said Chinese enterprises are poised to do well in part because of their relatively high production efficiency and manufacturing skills, and it s time for the country to move on to the next step in upgrading industries and developing strong homegrown brands capable of competing on the global stage.
The comments came amid claims by major global retail giants including H&M and Nike that they have chosen to not source cotton from the Xinjiang Uygur autonomous region due to alleged uses of forced labor －claims that have provoked outrage among the Chinese people.
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China to create own standards for cotton
1 2021-04-20 08:21:13China Daily
Editor : Li Yan
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A farmer picks cotton in a field in Hami, Xinjiang Uygur autonomous region, in the fall of 2020. （Photo by Pilates/For chinadaily.com.cn）
System would give industry greater voice, protect its rights in global trade
China is set to release its own version of the Better Cotton Initiative standards soon, as it ramps up efforts to build its own brand of cotton to promote a comprehensive set of principles and criteria for offering high-quality products.
Through Zhongnong Guoji, a cotton service provider based in Beijing, the planned cotton program is set to build China s own industrial standards in a bid to foster high-quality development and promote digitalization of the whole cotton industry, according to Luo Yan, secretary-general of the Zhongnong Guoji-backed Xinjiang Digital Cotton Research Center.
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