Chinese scalpers shift focus to domestic sneakers
Wang Bozun and Liu Zhongyin Published: Apr 05, 2021 06:33 PM
Models take to the runway for the Li-Ning show during New York Fashion Week on February 12. Photo: AFP
As the stances of some global sportswear brands including Nike and Adidas toward cotton grown in Northwest China s Xinjiang Uygur Autonomous Region have caused a backlash, the money and scalpers behind special edition shoes designed by these companies are shifting to domestic brands such as Li-Ning and Anta to avoid risks, the Global Times learned.
In recent days, the names of some shoes of Chinese brands such as the Li-Ning Way of Wade 4 - basketball shoes jointly designed by Chinese sportswear supplier Li-Ning and NBA star Dwyane Tyrone Wade - have made headlines in Chinese news outlets for their sky-high prices on secondhand shoe trading platforms.