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YouTube Tests Improved Comment Removal Notifications, Updated Video Performance and Hashtag Insights

YouTube Adds Auto-Chapters as a Search Element, the Next Stage of its Chapters Push

YouTube Adds in Live-Stream Trailers and Live Polls as it Builds its New Streaming Commerce Options

Published July 28, 2021 Andrew Hutchinson Content and Social Media Manager As TikTok continues to refine its live-streaming options, YouTube is also giving its live-stream tools more focus, with two new additions to help maximize engagement and awareness of live broadcasts within the app. First off, YouTube s expanding its Premiere trailers option to upcoming live-streams, which will enable creators to add a short preview clip to the stream event page. As explained by YouTube s Conor Kavanagh: Last year, we introduced Trailers which enable creators to add a 15-second to 3-minute clip to the upcoming or scheduled page of a Premiere. Now we re delighted to announce that trailers are now available for upcoming and scheduled live-streams.

YouTube Adds Automatic Segmentation for Clips, Launches Dark Mode for YouTube Studio

Published July 14, 2021 Andrew Hutchinson Content and Social Media Manager YouTube is making automatic video chapters available for all uploaded clips, while it s also launching a new dark mode for YouTube Studio on desktop, which will no doubt please fans of these Goth versions of websites and apps. First off, on video chapters - last November, YouTube launched an experiment which saw chapters automatically inserted into selected videos, using machine learning to identify relevant segments within each. The option builds upon YouTube s manually inserted video chapters, which it launched to all creators last May, as a means to improve navigation to specific sections of video clips.

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