OF NOTE National retail chain Target Corp., Minneapolis, announced that Lisa Roath has been named executive vice president and chief marketing officer. Roath most recently served as senior vice president of food and beverage merchandising for the company. ADVERTISING/PUBLIC RELATIONS Preston Spire, a Minneapolis-based ad agency, announced it received a bronze Effie Award in the […]
The Effie Awards Sri Lanka, the world-renowned international awards program, organized by the Sri Lanka Institute of Marketing (SLIM), the apex body of marketing profession, is a coveted event that is highly anticipated and celebrated by advertising agencies and marketers, both locally and globally, as the most distinguished honour in the industry. Celebrating and inspiring.
MullenLowe Group (MLG) Sri Lanka continues to gain international recognition for marketing effectiveness, being ranked 25th in the Regional Agency Rankings of Effie Effectiveness Index 2021. MullenLowe Group’s country and regional effectiveness ranking contributed significantly to the network ranking in which MullenLowe worldwide came in #7as the most effective network in the world and 3.
Sri Lanka’s 12th Effie Awards is set to take place on the 15th of February 2022 at the Monarch Imperial. The coveted event is highly anticipated and celebrated by Advertising Agencies and Marketers both locally and globally as the most distinguished honour in the industry. The awards recognize all forms of effective marketing communications that.