Singapore beverage giants Yeo’s and F&N’s NutriSoy have both launched new fortified soya milk innovations in a bid to tap on surging consumer health trends.
SINGAPORE - Media OutReach - 21 September 2023 - Singapore s iconic heritage brand, Yeo Hiap Seng, (Yeo s) has launched the Yeo s Drinkable Garden, a refreshing and immersive.
Singapore-based beverage giant Yeo Hiap Seng (Yeo’s) has finally found its way back into the black thanks to positive growth in South East Asian markets, despite its recent leadership overhaul and negative China performance.
Branding experts spearheading successful Nestle and Yeo’s marketing campaigns amidst the COVID-19 pandemic have highlighted the importance for food and beverage brands to fulfil consumers’ emotional needs via digital strategies in order to ensure continued survival.