salad, americans are eating up to five times more leafy greens than they did 20 years ago. we re consuming 3 billion pounds a year. but our intensifying love affair with fresh produce is creating problems for farmers, for the environment and even for our own health. 1 in 6 americans, that s 48 million people, get sick from contaminated food. each year. 3,000 die. you think it s coming from undercooked meat and fish. produce is actually responsible for about half of the illnesses. any industry that wants to produce safe foods they can do it. . one of the nation s largest food safety consulting labs, chipotle hired his company to assess safety standards after the government traced e. coli