Latest Breaking News On - Yaling li - Page 1 : comparemela.com

Subscribe China’s fragrance identity: Partnership with Tmall crucial with demand for localised fragrance reaching its ‘peak’ – Givaudan By Amanda Lim Co-creation and collaboration with partners such as Tmall are key to understanding how to localise perfumes for consumers that are hungry for new fragrant interpretations of Chinese culture, says Givaudan. In the past years, Chinese preferences for fragrances have moved away from leading international prestige brands like Dior and Chanel and towards niche fragrance labels like Byredo and Diptyque. While the demand for such brands has reached a fever pitch in the booming Chinese market, Givaudan believes local consumers are now looking for perfume brands that offer more than cult status.

Alibaba tmallYaling liயழிங் லி