FLEXIM Cares for a Better World
BERLIN, Dec. 16, 2020 /PRNewswire/ FLEXIM is committed to a better world. Even companies only have a future if there is a future, stated Jens Hilpert, the CEO of FLEXIM.
Building strong communities starts with focusing on how to care for both workers, families, and the environment. FLEXIM and its offices located around the world are committing themselves to help create more sustainable environments that will provide healthier and happier communities. The company is proud to announce its FLEXIM Cares Division that will support worthy projects such as education, research and environmental causes.
Jens Hilpert explained, Sustainability has always been a concern of the heart for us, in many ways. Our process measuring instruments are sustainable and help customers to use resources efficiently. We are committed to a better world in our dealings with each other, with our customers, with our suppliers, with our colleagues and with our neighborhood. Fo
Department for Science Communication, Institute of Technology Futures, Karlsruhe Institute of Technology, Karlsruhe, Germany
Addressing global sustainability challenges such as climate change in democratic societies requires thorough political and societal debates. Science and environmental communication is needed to inform these debates. However, not all parts of society are equally reached by traditional science communication. In particular young people, especially without academic background, are often left out. The cooperation of science communicators with influencers on the video platform YouTube can be a way to convey scientific information and raise awareness for environmental issues with new young audiences. This case study looks at three videos from the campaign #EarthOvershootDay on YouTube by the WWF (World Wide Fund for Nature) Germany and the educational initiative MESH Collective. The focus of the analysis lies on the established success factors of communication throug