Victory Brewing Company Gets Into The Seltzer Game, Launches Victory Waves Craft Hard Seltzer This Spring
News provided by
Share this article
DOWNINGTOWN, Pa., April 20, 2021 /PRNewswire/
Victory Brewing Company is jumping into the rapidly growing hard seltzer space with Victory Waves, a new line of expertly crafted hard seltzers. Victory, who opened its doors in 1996 and is now one of the largest regional craft brewers in the United States, is celebrating its 25
th anniversary with several big initiatives. First, the brewery recently announced its Brew Forward marketing campaign which is about creating a 2021 that is full of promise and possibility. The main components of the campaign are to create a socially conscious beer, called Brotherly Love (launched February 2021), and to setup the Brotherly Love Community Fund. The idea behind Brotherly Love is for it to be a beer brand whose concept is built around giving back to the community. Through donations to the