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Wisconsin officials bullish on summer tourism

A Summer of Recovery: Tourism officials optimistic about increase in seasonal travel

Tourism spending takes a 30% hit due to coronavirus

Tourism spending takes a 30% hit due to coronavirus May 5, 2021 FacebookTwitterEmail MADISON, Wis. (AP) The coronavirus pandemic caused a 30% decline in direct spending by tourists in Wisconsin in 2020, but officials are optimistic the industry will rebound this year. According to the Wisconsin Department of Tourism, spending dropped about $4 billion last year to $9.8 billion. All of Wisconsin’s 72 counties experienced a decline in tourism activity last year compared to 2019. But officials say the first four months of this year are shaping up to be better than 2019. Acting Tourism Secretary Anne Sayers said people are “getting revenge” on COVID-19 and scheduling the vacations they missed because of it, Wisconsin Public Radio reported.

La Crosse, Wisconsin tourism leaders optimism for uptick in travelers

La Crosse, Wisconsin tourism leaders optimism for uptick in travelers Visits of two nights or more are up over 2020, 2019 May 4, 2021 6:03 PM Site staff Updated: WISCONSIN (WKBT) – Wisconsin Tourism leaders have their eyes on the road ahead for a possible record-breaking year. They’re expecting a big uptick in tourism in the state and they’re already seeing evidence of it. Visits of two nights or more are up over 2020 which is to be expected with the pandemic. But they’re also up over 2019 which was a record-setting year for tourism in the state. Wisconsin’s acting tourism secretary says it’s not just travelers from out-of-state that help drive the industry.

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