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UFI, the Global Association of the Exhibition Industry, has tapped
Marie-Laure Bellon to serve as its next COO, effective March 1. She will work out of the organization’s Paris headquarters.
Bellon is currently the CEO and general manager of French exhibition organizer Eurovet, a trade show organizer for lingerie and swimwear, and a subsidiary of Comexposium and the French Knitting and Lingerie Federation.
She has held various senior executive positions over the years at Eurovet, including the strategic positioning and restructuring of the business, launching new activities in Asia and the U.S. and leading the organization’s overall international development. Her career also includes leadership positions in management and business development for Reed Expositions France.