The Michigan man helped create the first toaster pastry for the former Hekman Biscuit Company, which later became Keebler, in the early 1960s. Pop-Tarts, originally called a “Fruit Scone,” came
After working his way up in the ranks from a truck washer to a manager, William Bill Post was tasked with creating the delicious Pop Tart, but the breakfast treat almost had a different name.