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Will Ballard of Aviva Investors
Will Ballard
In 2007, when FIFA announced Brazil would host the 2014 World Cup, President Luiz Inacio Lula da Silva saw an opportunity.
Buoyed by strong commodity prices, international investment flows, an appreciating currency and low inflation, Brazil s economy was growing at 7% annually and showed no sign of slowing down. Lula wanted.
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