Zoho plans to woo WhatsApp defectors with its own messaging app Arattai
Sanchita DashJan 11, 2021, 09:11 IST
Screenshot of Arattai appArattai/Google Play Store
Zoho, the Indian SaaS (Software as a Service) bootstrapped unicorn, is set to launch its own
messaging app called
Arattai, which in Tamil means chit-chat.
The launch of Arattai, which is set to be in a few weeks, comes when people are questioning
WhatsApp’s new privacy policies and have been switching to other messaging apps like Signal, Telegram.
Zoho’s founder Sridhar Vembu took to Twitter to talk about the app, which is currently being tested in a ‘friends and family version’. Zoho, the Indian SaaS (Software as a Service) bootstrapped unicorn, is set to launch its own messaging app called Arattai, which is Tamil for chit-chat.