New Travel Alliance Inaugurated to Help Brands Target European Customers albawaba.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from albawaba.com Daily Mail and Mail on Sunday newspapers.
/ Posted on 12 January, 2021 10:15
Six leading sales and marketing experts based in the UK, Germany, France, Russia and Thailand have come together to establish the Worldwide Travel Alliance (WTA) to provide sales, marketing, representation and publicity services to global travel brands looking to regain European markets ahead of the post-Covid recovery.
Worldwide Travel Alliance founders: (top, from left) Anabela Dos Santos, Ken Scott, Andrea Hogg; (bottom, from left) May Kamya, Elena Vetrova and Anchalee Sriwongsa
WTA founders include Andrea Hogg of Wendum Travel Services (UK); May Kamya of Eastern Favourites (German-speaking markets and Scandinavia); Anabela Dos Santos of ADS Consulting (French, Spanish, Italian and Portuguese markets); Elena Vetrova of Travel Media (Russia, Ukraine, CIS and Baltic States); and Ken Scott and Anchalee Sriwongsa of ScottAsia Communications (UK and Thailand).
A new European sales and marketing group that targets global travel and tourism entities ahead of post-Covid vaccine travel boom has been launched. The Worldwide Travel Alliance (WTA) will provide services to travel brands seeking European customers.