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Celebrity Cruises amps up Florida-bound ship to be largest ever in the fleet
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Gwyneth Paltrow Wants to Save the Cruise Ship Industry With Goop
Gwyneth Paltrow is preparing for her latest business venture and this time, it will be at sea.
On Thursday (April 29), the actress and entrepreneur revealed the upcoming launch of her brand Goop s very first cruise in partnership with Celebrity Cruises. I am always happiest by, in, or on the sea! In 2022 my @goop team and I are going to join @celebritycruises on their new ship, Celebrity Beyond, Paltrow wrote on Instagram.
Paltrow will be working behind the scenes and plans to act as Celebrity s new Well-being Advisor. My team @goop is curating programming and fitness kits to add to Celebrity’s wellness the experience, she shared. I’m sworn to secrecy on the rest keep an eye out for the details coming soon.
Gwyneth Paltrow Wants to Save the Cruise Ship Industry With Goop
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She explained: I’ll be behind the scenes, working on some special projects, as Celebrity’s new Well-being Advisor. My team @goop is curating programming and fitness kits to add to Celebrity’s wellness the experience.
Paltrow added: I’m sworn to secrecy on the rest keep an eye out for the details coming soon.
New role: I’ll be behind the scenes, working on some special projects, as Celebrity’s new Well-being Advisor, the actress, 48, shared. She founded lifestyle brand goop in 2008
Delayed: Paltrow s partnership with Celebrity Cruises was originally announced in January 2020 with sailing dates planned for the following summer. But the cruise industry, like others, shut down when the COVID-19 pandemic broke out
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A rendering of the Nate Berkus-designed Sunset Bar on the Celebrity Beyond. Photo Credit: Celebrity Cruises
The third ship in Celebrity Cruises Edge-class will be larger than its sister ships and include Daniel Boulud s first restaurant at sea and the brand s first Aqua Class suites, in addition to other enhancements.
Celebrity CEO Lisa Lutoff-Perlo unveiled the Celebrity Beyond during a Zoom presentation with several of the ships architects, designers and star collaborators who include Boulud and Gwyneth Paltrow, who was named Celebrity s Well-Being Advisor and will introduce experiences and products from her Goop line.
The Beyond will be different in several ways from sister ships the Celebrity Edge, launched in 2018, and the Celebrity Apex, which was delivered in 2020 and will sail this summer in Greece. First of all, its size: The Beyond will be both longer and taller than its predecessors, allowing for the redesign of areas such as many of its outdoor spaces, and for 179
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