TBWANissan United Thailand recently launched a new campaign for Nissan KICKS e-POWER. With EVs becoming more popular in Thailand this was a fun yet challenging project for the agency.
We assure you, it makes sense. Sort of.
Car4Cash has launched a new campaign featuring Thai comedian Uncle Khom in collaboration with TBWA/Thailand.
The eight + minute spot (yes, you read that right, it’s actually almost nine!) features an inconsolable hairdresser, a talking lizard turned human-sized talking lizard, magic motorbikes, reincarnation, and more.
For starters, “Come Back” is based on a few different Thai beliefs. First, when someone passes away with troubling thoughts, they can’t be reincarnated. Second, when jing joks or house lizards show up, something bad will happen.
So, now that we’ve got all the background information out of the way (or most of it, who knows, it’s nine minutes long), let’s dive in.