to some of these things do carry a price a price challenge. but if in the in the overall because a lot of the hotels are focusing on efficiency water savings energy savings that can be balanced so they can do some of the other good things there may be more expensive options and if they can take the consumer with them the consumers showing evidence that they are willing to pay a little bit more for a sustainable product if. many seem eager to make this work eco friendly tourism appears to be growing more popular now all we need to do is learn how to forego little luxuries once in a while for the sake of the environment. want to know more about european lifestyle and culture visit euro max on facebook. you ll find highlights from our programs. three hundred sixty degree videos of the most beautiful places in europe and snapshots taken by our reporters take an exclusive look behind the scenes at